FAQs
Why is Edmonton bidding?
- An EXPO, in conjunction with Canada's 150th anniversary, would
showcase our country, province, and city.
- The knowledge generated by exploring the theme will position
Alberta and Canada as innovators and leaders in the global dialogue
around the theme.
- Hosting an EXPO provides an opportunity to accelerate our
infrastructure and create lasting legacies.
- Edmonton is an economic leader. Our province is an economic
powerhouse. We are a leader in the environment.
- In surveying last summer, Edmontonians, Albertans, and
Canadians showed support for an Edmonton bid (83 percent of
Albertans and Canadians supported an Edmonton bid).
How many people are working on the bid?
- The bid is led by a 14-member bid committee and supported by 60
members on sub-committees. These individuals, with varied
backgrounds and experiences, have generously volunteered their time
and creativity.
- The bid has a core group of four full-time employees, supported
by expertise within the City of Edmonton and University of
Alberta.
- Consultants were engaged to provide expertise and support the
development of the bid.
When will we know if we have won the bid?
- Edmonton EXPO 2017 submitted its bid to the Province of Alberta
and Canadian Heritage on the November 30, 2009 deadline.
- The Canadian bid city decision is expected in 2010.
- The international competition follows. The earliest Canada can
submit its bid is in June 2011.
- The host city will be voted on by delegates to the
International Exhibitions Bureau in the fall of 2012.
What is the cost of hosting EXPO 2017?
- There are many variables involved in calculating the cost of
hosting EXPO, including site and theme considerations.
- Based on our business plan, the total estimated gross
investment to host EXPO 2017 is $2.3 billion in 2009 dollars,
including capital cost, operating cost, legacy fund, participating
nation subsidies and bid cost.
- The legacies of EXPO will go beyond the summer of 2017. There
are social, cultural, economic, and environmental benefits and
legacies. For example, infrastructure could come in the form of the
physical (landmark structures or buildings) and intellectual
(centres of excellence).
- The City of Edmonton's portion is $500,000 in 2010.
Where will the money to fund EXPO come from? How would you
go about securing the significant money needed to host
EXPO?
- Government funding discussions will take place in the coming
months.
How much revenue will EXPO generate for Edmonton?
- Projections depend on numerous variables, including promotion
of the EXPO, admission costs, and the state of the economy.
- Based on the business plan, total EXPO revenue is projected to
be $127 million (2009 dollars), including admission ($100 million),
and food and beverage, merchandising, recreation zone ($27
million). These revenues will offset the operating cost of EXPO. An
additional $100 million is projected in corporate sponsorship.
How did EXPO '67 in Montreal and EXPO '86 in Vancouver do
financially?
- The actual attendance to EXPO '67 was 50 million. The
better-than-expected attendance revenue reduced the EXPO's debt
significantly to below the original estimates. The final revenues
were $220 million, costs were $430 million, and the deficit was
$210 million (1967 dollars).
- The attendance to EXPO '86 was 22 million. The revenues were
$491 million, costs were $802 million, and the deficit was $311
million (1986 dollars). The deficit was paid off by a provincial
lottery and the sale of the site, which has become a
successful urban development.
- Both Montreal and Vancouver held six-month EXPOs. The
categorization of and regulations on EXPOs have changed since then.
To learn about the current categories and regulations, click here.
Did Montreal not just finish paying for its EXPO '67 debt
recently?
- The debt for which Montreal has become known is its 1976
Olympic Games.
- EXPO '67 is considered one of the most successful EXPOs of that
century.
What are the benefits and legacies of EXPO?
- There will be a positive economic benefit that will inject
hundreds of millions of dollars into Edmonton, Alberta and
Canada.
- This milestone event will transform civic pride and community
spirit. EXPO 2017 will make an impression on Alberta's capital city
that current and future generations will talk about, participate in
and look back at with pride and fondness.
- Edmonton, Alberta and Canada will be positioned on the
international stage as leaders in energy and sustainability
creating a knowledge legacy through such activities as pre-EXPO
symposia, educational and cultural exchanges, centres of
excellence, idea incubators, and scholarships.
- Canada's 150th anniversary offers the opportunity for EXPO to
celebrate and enhance Canada's identity, its cultural diversity,
rich Aboriginal heritage, and promote the arts and culture.
Why is this theme recommended?
- Energy is important to all of humanity - whether it is
electricity powering a supercomputer or wood fueling the fire that
cooks a meal in Sub-Saharan Africa. This is a theme that will
resonate with the world; energy will continue to be required in our
world, but the energy we use and how we use it must be balanced
with the health of the planet.
Is this the theme line that will be presented to the rest of
the world?
- This is only the beginning of a process to develop the theme.
Once Canada decides to submit an EXPO bid to the BIE, the theme
will continue to evolve and sub-themes will be added that provide
more structure to the EXPO. This work happens through research,
collaboration with key stakeholders, symposia with experts and
consultation with other nations.
What is the purpose of the theme?
- The theme becomes the guide for the content of the EXPO. It
determines what topics will be explored in each of the pavilions,
forms the basis for symposiums and conferences, and comes to life
in the arts and culture aspects of EXPO.
Is it meant to be an 'oil and gas' theme - traditionally
what we think of when we say energy?
- The recommended theme is founded on the ideas of energy and
sustainability - but is broad enough to encompass many definitions
of energy (types, sources) and allow discussion on a myriad of
energy issues (equity in access, knowledge sharing, balance between
economics of energy and the environment).
This feels like a topic for developed nations, how will
developing nations participate with this recommended
theme?
- Development of energy resources is essential for agriculture,
transportation, waste collection, information technology, and
communications - all prerequisites of a developed society. Consider
the idea of energy equity - who has it, who needs it, who uses it,
and how. Imagine if there was greater equity in energy access, so
that people in developing nations did not spend the majority of
their day gathering wood to get the energy to meet their basic
needs - food, sterile water, etc.
How will the average visitor to EXPO get excited about this
recommended theme?
- We are poised on the brink of discovery in energy - EXPO 2017
could be an EXPO where phenomenal innovations are revealed to the
world... life-changing innovations like the telephone was at
Philadelphia's World's Fair in 1876. Concern for the planet is
universal. We have already seen the public's keen interest in
innovations that limit impact on the environment - hybrid vehicles,
solar power, wind power, etc.
How will this recommended theme be good for Alberta? We are
already criticized for our role in the energy industry.
- This recommended theme can be a catalyst for the development of
Alberta as world leaders in energy and sustainability. Alberta
could become a centre of excellence in research, innovation, and
education. The world could look to this country and province as the
knowledge centre in energy and environmental sustainability.
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